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DDCA At President Meeting

DDCA President Rami Baron speaks at WFDB Presidents MeetingThe Israel Diamond Institute reports on the first day of the Presidents Meeting:

“Rami Baron, President of the Diamond Dealers Club of Australia and Vice Chairman of the WFDB’s Trade and Promotions Commission, opened the discussions, which focused mainly on marketing to promoting the global diamond trade via social media such as Facebook, Twitter and LinkedIn for. Baron gave an overview of these different platforms and a breakdown of users according to country, sector, community, and explained the importance of using social media to advance the entire sector.

During the meeting members of the committee asked questions about using social media and a discussion ensued about the younger generation on social media and how to increase their engagement.

At the end of the meeting it was agreed that the committee would continue to operate to improve the communications via the media and via social media in particular between WFDB members and the wider public in order to increase the scale of diamond purchases.”

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